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Tuesday 12 September 2017

How Mobile App Development with Xamarin can be incredibly beneficial for User Acquisition?

Xamarin App Development to Study your Target Audience

App Development with Xamarin

Mobile App Development is a process that requires some serious research and investment. It is not a process that can be rushed into if you want your app to succeed. Apart from choosing the right Mobile App Development company, you will also need to decide your niche audience and how to reach them.

This is where Xamarin can come to your rescue. Xamarin is the best framework for cross platform apps. Since Xamarin has the capability of providing you with almost three apps at the cost of one, it can be used to study your niche market incredibly well.  

Given below are the steps you can follow to conduct a comprehensive research of your market with a Xamarin App.

1. Soft Launch a Xamarin App


The first thing to do in this is to launch a Xamarin App to the market trying to cover as many platforms as possible. Since most of the code of Xamarin apps is shared across all platforms, this process wouldn't be too hard on you in terms of investment. You just need to make sure you hire experienced Xamarin developers.

2. Study App Response


After launching your Xamarin app, market your app well in order to achieve the maximum number of downloads. This way you can study the ratings, suggestions and reviews given for your app on app stores and other channels. With the help of this, you will be able to get a rough idea of who your target audience is and what majority of them prefer.

3. Experiment with App Functionalities


Once people start reviewing and rating your app, a lot of them will also provide suggestions for your app. Even if they don't, you can contemplate a lot of functionalities that your audience might prefer. You can also ask for suggestions from experienced companies that provide business intelligence services. Once you add or remove functionalities with the help of your Xamarin Developers, continue analyzing the response of the audience to the changes.

4. Compare and Make a Decision


After spending some time accumulating responses and experimenting with your app, you can now compare various reports regarding your app audience, their responses, the changes they prefer and the ones they don't etc. You can now move on to finalizing the functionalities of your app, the best audience for your app etc. With this, you can also decide on various techniques and strategies to reach out to them before and after your final launch. 

You wouldn't even have to remove your previously launched Xamarin app from the stores. Experienced Android App Developers and iOS App Developers will be able to simply replace those apps in a version upgrade. If it seems well, you could even continue with the Xamarin apps itself without replacing them with native apps. In the end, your app will be able to generate far better returns in a lot less time than it would have if it had been launched without the research.

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