What are Android Instant Apps and their Benefits?

Instant Apps for Android is a rather creative way in which Google is trying to aid businesses to achieve the success they expect from their apps. Instant apps are the next step in the evolution of mobile app sharing and discovery. So let's have a look at what instant apps are.

What are instant apps?

In simple words, Android Instant Apps are those that can be discovered and accessed by users easily without downloading or installing it.

This will be best explained by the following example.

"Suppose you hire an android app development company to create a gaming app that consists of various missions. In order to hook new users, they will first have to install the app (which is often a big hindrance in an app's success) and then play various missions.

However, with instant apps, you will be able to make a few missions of the games available without the users needing to install the whole app, with just a simple link. Once they enjoy a few missions, they can then move forward to downloading the app later after their interest in the game arises."



In Android instant apps, your app is divided into various modules that can individually be accessed by anyone with the link of the module without installing the app. This module can be anything based on your app's functionality. For instance, in the above example, each mission of the game would be a module that can be shared. The link can either be shared by someone or made available on search engines to be accessed.

What are the Benefits of Instant Apps?

There are a number of benefits of Instant Apps for app owners. Some of these include:

1. Easy to reach new audience

As mentioned earlier, instant apps can be accessed by anyone with a simple link without installing it. This makes it easy for new audience to use it and get an idea of it without wasting a lot of time finding it on Play Store and downloading it for use without knowing about it first. Once users get an idea about the functionalities of an app, they are more likely to install the whole app.

2. eCommerce Apps can make Checkout a lot Easier

eCommerce Instant Apps can make the checkout process a lot easier with a module. Developers can build an instant eCommerce app module, for product categories, in which users will be already logged in as guests. This will allow them to shop and purchase the item without a lot of hassle of entering personal information. This will be similar to the guest checkout option in the website. After enjoying a seamless shopping experience on your instant app, users will be compelled to download the app.

3. Easy to Share with Prospective Users

It is said that your customers are your best promoters. With instant apps this becomes quite literal. With the ability to easily share and provide access to other people, users who liked the app can forward its link to other like minded people who would also enjoy it. This way, your existing users and new users who find the app to be interesting will become the promoters of your app which in turn would increase your audience even more.

4. Easily conduct a Comprehensive Market Research

If you're unsure about how your app should run and what kind of functionalities would users prefer having in it, instant apps are a great way to help you. You can start with developing modules of your app to be launched as instant apps. Once done, you can then share and distribute the links of these modules, make changes and test creative functionalities to see which have a more positive response. After finalizing the app's features, you can launch it while also keeping the instant apps available for others.


A good thing about instant apps is that you wouldn't have to make changes to your existing app to make an instant app. This makes it easy for you to explore a new opportunity with absolutely no risks involved. Instant apps are definitely a great addition to the android app development world. So far these are only available for android devices.


Have an amazing app idea? Want to see it as an instant app? Get in touch with us today to hire android app developers and see your app in action!

Benefits of an Android App for your Business

It is needless to say that a mobile strategy is crucial for all businesses today. with the help of a mobile app, any business can dominate a large segment of a market and also create an entirely new revenue stream. However, it is often difficult to choose a platform to go with while launching your mobile app. Although, it is always best to launch on all possible platforms, sometimes compromises have to be made.

Let's have a look at how an Android App will be beneficial if you choose to go with it for your mobile app.

Benefits of an Android App for your Business

1. Larger Market


Of the major mobile platforms that dominate the market, Android is still the undefeated king. If your app benefits by the numbers, Android apps are the way to go. A majority of the devices make use of the Android operating system all over the world. According to studies, in 2015, over 80% of the devices were running on Android. this clearly puts you to a very big advantage.

2. Android Apps have broader device compatibility


Another reason why Android apps expose you to a larger market is because of the fact that it is easy to make an Android app that is compatible with a variety of its versions. This is difficult to achieve in iOS. So when you hire an Android App Developer, he/she can make sure that your app reaches out to a maximum number of users. The same is often not guaranteed in iOS.

3. Cost effective


Since cost is a really big factor in any business, Android gives you another upper hand here. If you go out and search for them, it is a lot more cheaper to hire dedicated android app developers than their iOS counterparts. This is because since the market share for Android is much larger, there is an abundance of android developers available. Android developers are also said to be a lot more skilled in general due to the ease of the programming languages used.

4. Android Apps are more easily discoverable on Google Play Store


Google Play Store has a more robust search function. This means that whenever a user types something into the search bar, Play Store matches the keywords to all textual data present on an app's page. This way, a user could randomly type a particular function of the app and could find the app on play store. However, the same is not applicable for Apple's App Store. App store only matches the search words with the keywords provided by the developer. Developers may not always be able to anticipate the search query their prospective users may be typing. This could lead to a loss of very significant users. However, the developers of Android Apps do not have to face a similar situation. 

So these were the top 4 benefits of Android Apps for your business. Sure it cannot be argued whether iOS is better than Android or not because, both have their own benefits. This is why a thorough research is always recommended when choosing a single platform for launch. This, however, is only in case you don't have the budget to launch your app on all major platforms.

So no matter if you're running a small business, large business or a simple online business, an Android App can most definitely benefit you. 

How Mobile App Development with Xamarin can be incredibly beneficial for User Acquisition?

Xamarin App Development to Study your Target Audience

Mobile App Development is a process that requires some serious research and investment. It is not a process that can be rushed into if you want your app to succeed. Apart from choosing the right Mobile App Development company, you will also need to decide your niche audience and how to reach them.

This is where Xamarin can come to your rescue. Xamarin is the best framework for cross platform apps. Since Xamarin has the capability of providing you with almost three apps at the cost of one, it can be used to study your niche market incredibly well.  

Given below are the steps you can follow to conduct a comprehensive research of your market with a Xamarin App.

1. Soft Launch a Xamarin App

The first thing to do in this is to launch a Xamarin App to the market trying to cover as many platforms as possible. Since most of the code of Xamarin apps is shared across all platforms, this process wouldn't be too hard on you in terms of investment. You just need to make sure you hire experienced Xamarin developers.

2. Study App Response

After launching your Xamarin app, market your app well in order to achieve the maximum number of downloads. This way you can study the ratings, suggestions and reviews given for your app on app stores and other channels. With the help of this, you will be able to get a rough idea of who your target audience is and what majority of them prefer.

3. Experiment with App Functionalities

Once people start reviewing and rating your app, a lot of them will also provide suggestions for your app. Even if they don't, you can contemplate a lot of functionalities that your audience might prefer. You can also ask for suggestions from experienced companies that provide business intelligence services. Once you add or remove functionalities with the help of your Xamarin Developers, continue analyzing the response of the audience to the changes.

4. Compare and Make a Decision

After spending some time accumulating responses and experimenting with your app, you can now compare various reports regarding your app audience, their responses, the changes they prefer and the ones they don't etc. You can now move on to finalizing the functionalities of your app, the best audience for your app etc. With this, you can also decide on various techniques and strategies to reach out to them before and after your final launch. 

You wouldn't even have to remove your previously launched Xamarin app from the stores. Experienced Android App Developers and iOS App Developers will be able to simply replace those apps in a version upgrade. If it seems well, you could even continue with the Xamarin apps itself without replacing them with native apps. In the end, your app will be able to generate far better returns in a lot less time than it would have if it had been launched without the research.

Top User Experience Enhancing Features of Android Oreo | Mobile App Development

Top 5 features of Android Oreo that will promote Mobile App Development with Better User Experience

When working on a mobile app, the first thing that professional Mobile App Development companies will suggest you is to map out everything you'll be offering in terms of user experience. This is because how your users feel about you is key to your success.

Similarly, in terms of experience, Android Oreo aims to remove the biscuit layer and go straight for the cream. So far, with the new features that have been announced, it seems like Google might just succeed in achieving it. Although it isn't available yet for all android phones, it will be by next year. However, there's no reason why we can't still be incredibly excited about it.

Here are 5 New features of Android Oreo to be excited about:

1. Notification Badges

Notifications badges are badges that appear over an app's icon indicating the number of unread notifications. In Android Oreo, users will be able to turn these notification badges on or off according to their convenience. Long pressing these app icons will display the notification as a small interactive push notification pop up. Users can take relevant action on this small pop up itself. 

2. Notification Priorities

Badges are not the only exciting functionalities in terms of app notifications. Android Oreo also lets users manage the notifications from different apps in a little more detail. Users can mark their preferences of how they want their notifications to be shown for a particular app. For instance, you can set to receive only silent alerts for certain group chats of a messaging app while the others notify you by a sound and lighting up your screen. However, this depends on whether your app supports this functionality or not. So make sure to include this option before you hire Android App Developers to execute your project. 

3. Picture in Picture Feature

In simple words, this feature will allow you to continue viewing a video while you access other apps. The video player will just be scaled down allowing you to have access to all the other things on your phone. For instance, you're in a video call with someone and wish to take down some notes of what they're saying. The video will simply scale down while you open up your notepad and type everything you need. Again this feature too will have to be enabled by your Android App Developers for your app.

4. Better Auto-fill Data Sync

Android Oreo can proudly boast its capability to save all your login, payment, app data etc. with your permission. This data will then be stored between devices and across apps for you to easily use. Plus, Google claims that the feature is much faster this time so the most relevant auto-fill data will be detected way earlier than it does now.

5. Exciting New Emojis

Taking things to a lighter side, Android Oreo will also introduce a whole list of new and exciting emojis. Some of these include a wizard, dinosaur, fairy and an exploding head you can use when you hear something mind-blowing. Google has made sure to add more face emojis to help users express themselves a lot better in chats.

Android Oreo seems like an incredibly promising upgrade, like always, and has definitely gotten users and android app developers excited. How do you feel?